MCE’s Blog
Musk’s Smartphone Prediction: the Future of Telco-Customer Relationship via the Device
TLD;DR Elon Musk’s idea of phones as “AI edge nodes,” mentioned during his latest appearance on the Joe Rogan podcast, grabbed headlines. The headline is dramatic: devices that show pixels and talk like an agent, orchest...
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Musk’s Smartphone Prediction: the Future of Telco-Customer Relationship via the Device
TLD;DR Elon Musk’s idea of phones as “AI edge nodes,” mentioned during his latest appearance on the Joe Rogan podcast, grabbed headlines. The headline is dramatic: devices that show pixels and talk like an agent, orchest...
What iPhone 17 trade-in season teaches us about customer app-to-retail transition
TL;DR Every new iPhone launch reminds mobile operators that trade-ins are high-stakes. During the iPhone 17 launch the Stolen Device Protection (SDP) feature could cause real delays with customers trading in their old de...
Giving Telco Customers More Transparency: the Device Experience Lens
TL;DR When it comes to mobile phone service, trust matters. People are more likely to stay with a wireless provider if they feel the company is open and honest, even when things go wrong. In the UK, customers are three t...
OEMs added intelligence to their mobile devices. How do operators compete for customer loyalty around the device?
TL;DR Customers now live inside their phones. The device isn’t just a screen; it’s the front door to just about every brand relationship. Device experience is now a crux of loyalty, and it’s the one arena where operators...
Video: Reimagining the Retail Store and Mobile Device Experience
The telco consumer’s preferences are evolving constantly. With that, carrier leadership must adapt its channel service strategy to meet expectations. Retail, a more traditional channel of service, must adapt as wel...
MWC Las Vegas ‘25: Topics of Interest for Telcos Attending This Year’s Conference
MWC Las Vegas ‘25: Topics of Interest for Telcos Attending This Year’s Conference
MWC Las Vegas 2025 is just around the corner, and this year promises to shine a spotlight on the mobile device and the customer’s experience around it. The mobile device has evolved far beyond being just a channel of com...
Why Mobile Operators Should Look to Leading Brands’ Apps
Why Mobile Operators Should Look to Leading Brands’ Apps
Customers have spoken: more and more prefer to use digital-first or digital-only self-service channels. Leading brands have taken notice and made apps not just a channel, but THE channel of customer relationship building...
What Gen Z Wants from Their Mobile Operator Device Experience – and Why It Matters Now
What Gen Z Wants from Their Mobile Operator Device Experience – and Why It Matters Now
Gen Z is fast becoming the most influential customer segment in the global economy. With a projected rise in spending from $2.7 trillion in 2024 to $12.6 trillion by 2030, this generation is not only shaping trends but a...
Improving Telco Retail Operations with the myOperator App
Improving Telco Retail Operations with the myOperator App
TL;DR Retail operations in the mobile industry are facing operational cost and labor challenges. Today, 63 percent of retailers report a shortage of frontline employees, and half of those employees feel that staffing lev...
3 customer experience data points across service channels to know
3 customer experience data points across service channels to know
Understanding customer preferences and pain points around device-related service unlocks key opportunities for operators to deliver a better experience, reduce operational strain and drive new opportunities for upsell. I...
Your Telco AI Expedition Guide
Infographic: Your Telco AI Expedition Guide
Nearly all of telco executives indicated in an Nvidia survey that they are either assessing or have adopted AI. However, any trek requires the right prep and groundwork. Here are three key considerations to start off wit...
How do on-device diagnostics help MVNOs open insurance enrollment?
How do on-device diagnostics help MVNOs open insurance enrollment?
TL;DR For MVNOs, device insurance can be more than just a value-added service to customers, but a real growth lever for operators. The mobile device insurance market in North America is on track to nearly triple by 2032,...